Press Release

Global Location-Based Services Market Expected to Grow at a CAGR of 25.3% During 2024-2032, Aided by Rising Technological Advancements

Global Location-Based Services Market

According to a new report by EMR titled, Global Location-Based Services Market Report and Forecast 2024-2032’, the market attained USD 73.78 billion in 2023. The industry is further expected to grow at a CAGR of 25.3% in the forecast period of 2024-2032 to reach a value of USD 562.30 billion by 2032.

The location-based services industry is being driven by an increase in smart phones across the globe, as the product uses location-aware technologies. As the location-based services are able to provide information related to specific location, the market is expected to witness several lucrative opportunities in the forecast period. The demand for wearable devices is expected to increase in recent years, which, in turn, is expected to boost the market growth of location-based services . Further, the escalation of location-based apps among consumers are predicted to drive the market in the forecast period. Additionally, the advancements in technology, such as well-developed IT infrastructure combined with IOT has aided the growth of location-based services industry.

 

The increasing demand for location-based services is encouraging the industry key players, like Apple Inc. (NASDAQ: AAPL) and Microsoft (NASDAQ: MSFT) to make significant investments in the industry. In November 2017, Microsoft (NASDAQ: MSFT) launched Azure Location Based Services for geospatial needs across industries. It offers various options for customization and opportunities beyond connected cars to power smart cities, IoT and industrial applications in sectors ranging from manufacturing to retail, to automotive. Various innovations in the industry is expected to foster market growth over the forecast period.

 

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Market Analysis by Component, Location Type, Service Type, Application, End Use, and Region:

  • The location-based services industry, on the basis of component, is divided into hardware, software, and services. 
  • Based on location type, the industry is segmented into outdoor and indoor.
  • By service type, the industry is categorised into professional and managed.
  • On the basis of application, the market is divided into tracking and navigation, marketing and advertising, location-based health monitoring, location-based social networks, and others.
  • Based on end use, the industry is divided into BFSI, retail, manufacturing, healthcare and life sciences, media and entertainment, IT and telecom, transportation and logistics, and others.
  • Regionally, the market is divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

Key Findings of the Report:

  • The global market for location-based services is driven by the advancements in technology across the world.
  • The market is aided by the growing usage of location-based apps among consumers.
  • The rising advancements in internet services, coupled with navigation services, are bolstering the market growth of location-based services.
  • Other factors driving the market growth is increasing emphasis on advancements by the industry key players.

 

Key Offerings of the Report:

  • The EMR report gives an overview of the global market for location-based services for the periods (2018-2023) and (2024-2032).
  • The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the component, location type, service type, application, end use, and major regions of location-based services.
  • The report analyses the market dynamics, covering the key demand and price indicators in the market, along with providing an assessment of the SWOT and Porter’s Five Forces models.

 

ALE International, Navizon, Inc., Apple Inc., Oracle Corporation, IBM Corporation, Cisco Systems, Inc, Microsoft Corporation, among others, are the key players in the global location-based services market. The EMR report looks into the capacity, market share, and latest developments of these major players like plant turnarounds, mergers and acquisitions, and capacity expansions.

 

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Expert Market Research (EMR) is a leading market research and business intelligence company, ensuring its clients remain at the vanguard of their industries by providing them with exhaustive and actionable market data through its syndicated and custom market reports, covering over 15 major industry domains. The company's expansive and ever-growing database of reports, which are constantly updated, includes reports from industry verticals like chemicals and materials, food and beverages, energy and mining, technology and media, consumer goods, pharmaceuticals, agriculture, and packaging.

 

EMR leverages its state-of-the-art technological and analytical tools, along with the expertise of its highly skilled team of over a 100 analysts and more than 3000 consultants, to help its clients, ranging from Fortune 1000 companies to small and medium sized enterprises, easily grasp the expansive industry data and help them in formulating market and business strategies, which ensure that they remain ahead of the curve.

 

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