Global Window Films Market to Increase at a CAGR of 4.9% During 2024-2032, Driven by the Increased Privacy

Various advantages of window films such as increasing privacy, enhancing security, and reducing glare on computers and televisions are driving the market. Window films help in protection from UV rays, which in turn helps to reduce fading of merchandise and furniture. Window films reduce energy costs by maintaining even temperature. It blocks out virtually all harmful UV rays while reducing energy transfer and allowing visible light to enter while maintaining a natural view both inside and out. Furthermore, window films reduce the risk of damage from breakage, which offers growth opportunities. Additionally, window films provide reduced interior fading and increased curb appeal of buildings and vehicles.

Window films are used in building and construction, automotive, and various other sectors. In the automotive sector, window films help to reduce glare and for the rejection of solar heat. Several other applications of window films such as storefront windows, sliding glass doors, and larger windows that are prone to hurricane damage are aiding the market demand. Nowadays, it is available in different designs and can be customised in several colours, which is offering growth opportunities to the window films market. In October 2020, Eastman Chemical Company (NYSE: EMN) signed a partnership with SEEN AG to address the global challenge of birds colliding with glass in buildings. Moreover, In April 2019, 3M (NYSE: MMM) and Matteo Thun & Partners collaborated at Milan Design Week 2019 to celebrate how nature inspires meaningful and sustainable solutions.

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Market Analysis by Type, End-User, and Region:

• The industry, on the basis of type, can be segmented into UV blocking films, decorative films, safety and security films, privacy films, and insulating films, among others.
• Based on the end-user industry can be divided into automotive, building and construction, marine, among others.
• The regional markets for window films include North America, Europe, the Asia Pacific, Latin America, the Middle East and Africa.

Key Findings of the Report:

• The rise in disposable incomes of the consumers, aided by the rising urbanisation, is driving the market growth.
• The rise in the building and construction sector is offering growth opportunities to the window films market.
• Rising climate change issues are aiding the market growth for window films.
• Several benefits like reduced interior fading, increased privacy, and protection from UV rays are driving the market.

Key Offerings of the Report:

• The EMR report gives an overview of the global window films industry for the periods (2018-2023) and (2024-2032).
• The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the type, end-user, and regions of window films.
• The report analyses the market dynamics, covering the key demand and price indicators in the market, along with an assessment of the SWOT and Porter’s Five Forces models.

The major players in the global window films market are Avery Dennison Corporation, Eastman Chemical Company, LINTEC Corporation, Saint-Gobain Performance Plastic Corporation (Solar Gard), 3M, and American Standard Window Films, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.

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