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The India diapers market size reached a value of around USD 8.05 billion in 2022. The market is further expected to grow at a CAGR of 16% between 2023 and 2028.
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The Indian diapers market is driven by the rising hygiene awareness. Maharashtra is the leading regional market for diapers in India. Other key regions are Delhi NCR, Tamil Nadu, Karnataka, and Gujarat. The market in these regions is being driven by the high purchasing power of the consumers, along with a robustly growing middle-class population. The expansions of distribution channels like supermarkets and hypermarkets into these regions have also aided the market growth as they offer easy access to diverse and innovative products to the consumers.
A diaper refers to an absorbent material worn by babies or adults to soak up the body waste. They are either made from a piece of cloth or manufactured employing synthetic materials. Diapers are usually used for infants or adults who witness incontinence problems. Nowadays, the demand for diapers is increasing in India as the rate of adoption of hygiene products into the lifestyle of the masses is increasing rapidly in the country.
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The diapers market in India is segmented on the basis of product into:
Based on distribution channel, the market is divided into:
The report also covers the regional markets of diapers in India like North Region, East and Central Region, West Region, and South Region.
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The diapers market in India is being driven by the growing demand from consumers for diapers, which are customised according to their needs and are environmentally friendly. Leading manufacturers are expanding upon these factors to cater to the target customers. Also, manufacturers are introducing diapers with enhanced properties such as skin-friendly, ultra-thin, more absorbent, and convenient to wear, which is resulting in the growth of the diapers market in India.
Furthermore, due to the high rate of incidences of urinary incontinence among the geriatric population, the demand for adult diapers is also increasing, consequently boosting the growth of the market. However, the market is finding hindrances due to factors such as environmental pollution caused by the improper disposal and littering of disposable diapers composed of non-biodegradable materials.
The report gives a detailed analysis of the following key players in the India diapers market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
REPORT FEATURES | DETAILS |
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Base Year | 2022 |
Historical Period | 2018-2022 |
Forecast Period | 2023-2028 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Product |
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Breakup by Distribution Channel |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Diapers Market Overview
8.1 Key Industry Highlights
8.2 Global Diapers Historical Market (2018-2022)
8.3 Global Diapers Market Forecast (2023-2028)
8.4 Global Diapers Market Share by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 India Diapers Market Overview
9.1 Key Industry Highlights
9.2 India Diapers Historical Market (2018-2022)
9.3 India Diapers Market Forecast (2023-2028)
10 India Diapers Market by Product
10.1 Baby Diapers
10.1.1 Market Share
10.1.2 Historical Trend (2018-2022)
10.1.3 Forecast Trend (2023-2028)
10.1.4 Breakup by Type
10.1.4.1 Disposable Diapers
10.1.4.1.1 Market Share
10.1.4.1.2 Historical Trend (2018-2022)
10.1.4.1.3 Forecast Trend (2023-2028)
10.1.4.2 Training Diapers
10.1.4.2.1 Market Share
10.1.4.2.2 Historical Trend (2018-2022)
10.1.4.2.3 Forecast Trend (2023-2028)
10.1.4.3 Cloth Diapers
10.1.4.3.1 Market Share
10.1.4.3.2 Historical Trend (2018-2022)
10.1.4.3.3 Forecast Trend (2023-2028)
10.1.4.4 Swim Pants
10.1.4.4.1 Market Share
10.1.4.4.2 Historical Trend (2018-2022)
10.1.4.4.3 Forecast Trend (2023-2028)
10.1.4.5 Biodegradable Diapers
10.1.4.5.1 Market Share
10.1.4.5.2 Historical Trend (2018-2022)
10.1.4.5.3 Forecast Trend (2023-2028)
10.1.5 Breakup by Size
10.1.5.1 Small and Extra Small
10.1.5.1.1 Market Share
10.1.5.1.2 Historical Trend (2018-2022)
10.1.5.1.3 Forecast Trend (2023-2028)
10.1.5.2 Medium
10.1.5.2.1 Market Share
10.1.5.2.2 Historical Trend (2018-2022)
10.1.5.2.3 Forecast Trend (2023-2028)
10.1.5.3 Large
10.1.5.3.1 Market Share
10.1.5.3.2 Historical Trend (2018-2022)
10.1.5.3.3 Forecast Trend (2023-2028)
10.1.5.4 Extra Large
10.1.5.4.1 Market Share
10.1.5.4.2 Historical Trend (2018-2022)
10.1.5.4.3 Forecast Trend (2023-2028)
10.2 Adult Diapers
10.2.1 Market Share
10.2.2 Historical Trend (2018-2022)
10.2.3 Forecast Trend (2023-2028)
10.2.4 Breakup by Type
10.2.4.1 Disposable Diapers
10.2.4.1.1 Market Share
10.2.4.1.2 Historical Trend (2018-2022)
10.2.4.1.3 Forecast Trend (2023-2028)
10.2.4.2 Cloth Diapers
10.2.4.2.1 Market Share
10.2.4.2.2 Historical Trend (2018-2022)
10.2.4.2.3 Forecast Trend (2023-2028)
10.2.4.3 Biodegradable Diapers
10.2.4.3.1 Market Share
10.2.4.3.2 Historical Trend (2018-2022)
10.2.4.3.3 Forecast Trend (2023-2028)
10.2.5 Breakup by Size
10.2.5.1 Small
10.2.5.1.1 Market Share
10.2.5.1.2 Historical Trend (2018-2022)
10.2.5.1.3 Forecast Trend (2023-2028)
10.2.5.2 Medium
10.2.5.2.1 Market Share
10.2.5.2.2 Historical Trend (2018-2022)
10.2.5.2.3 Forecast Trend (2023-2028)
10.2.5.3 Large
10.2.5.3.1 Market Share
10.2.5.3.2 Historical Trend (2018-2022)
10.2.5.3.3 Forecast Trend (2023-2028)
10.2.5.4 Extra Large
10.2.5.4.1 Market Share
10.2.5.4.2 Historical Trend (2018-2022)
10.2.5.4.3 Forecast Trend (2023-2028)
11 India Diapers Market by Distribution Channel
11.1 Supermarkets and Hypermarkets
11.1.1 Market Share
11.1.2 Historical Trend (2018-2022)
11.1.3 Forecast Trend (2023-2028)
11.2 Pharmacies
11.2.1 Market Share
11.2.2 Historical Trend (2018-2022)
11.2.3 Forecast Trend (2023-2028)
11.3 Convenience Stores
11.3.1 Market Share
11.3.2 Historical Trend (2018-2022)
11.3.3 Forecast Trend (2023-2028)
11.4 Online
11.4.1 Market Share
11.4.2 Historical Trend (2018-2022)
11.4.3 Forecast Trend (2023-2028)
12 India Diapers Market by Region
12.1 North Region
12.1.1 Market Share
12.1.2 Historical Trend (2018-2022)
12.1.3 Forecast Trend (2023-2028)
12.2 East and Central Region
12.2.1 Market Share
12.2.2 Historical Trend (2018-2022)
12.2.3 Forecast Trend (2023-2028)
12.3 West Region
12.3.1 Market Share
12.3.2 Historical Trend (2018-2022)
12.3.3 Forecast Trend (2023-2028)
12.4 South Region
12.4.1 Market Share
12.4.2 Historical Trend (2018-2022)
12.4.3 Forecast Trend (2023-2028)
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyer’s Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Value Chain Analysis
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 The Procter & Gamble Company
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Kimberly-Clark India Pvt. Ltd
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Unicharm Corporation
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Nobel Hygiene Pvt. Ltd
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 The Himalaya Drug Company
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Abena International A/S
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Swara Baby Products Pvt. Ltd.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 PAN Healthcare Pvt. Ltd
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Millennium BabyCares Pvt Ltd
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 R for Rabbit Baby Products Pvt. Ltd.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Diapers Market: Key Industry Highlights, 2018 and 2028
2. India Diapers Market: Key Industry Highlights, 2018 and 2028
3. India Diapers Historical Market: Breakup by Product (USD Million), 2018-2022
4. India Diapers Market Forecast: Breakup by Product (USD Million), 2023-2028
5. India Baby Diapers Historical Market: Breakup by Size (USD Million), 2018-2022
6. India Baby Diapers Market Forecast: Breakup by Size (USD Million), 2023-2028
7. India Baby Diapers Historical Market: Breakup by Type (USD Million), 2018-2022
8. India Baby Diapers Market Forecast: Breakup by Type (USD Million), 2023-2028
9. India Adult Diapers Historical Market: Breakup by Size (USD Million), 2018-2022
10. India Adult Diapers Market Forecast: Breakup by Size (USD Million), 2023-2028
11. India Adult Diapers Historical Market: Breakup by Type (USD Million), 2018-2022
12. India Adult Diapers Market Forecast: Breakup by Type (USD Million), 2023-2028
13. India Diapers Historical Market: Breakup by Distribution Channel (USD Million), 2018-2022
14. India Diapers Market Forecast: Breakup by Distribution Channel (USD Million), 2023-2028
15. India Diapers Historical Market: Breakup by Region (USD Million), 2018-2022
16. India Diapers Market Forecast: Breakup by Region (USD Million), 2023-2028
17. India Diapers Market Structure
The market attained a value of approximately USD 8.05 billion in 2022.
The market is projected to grow at a CAGR of 16% between 2023 and 2028.
The major drivers of the market are growing hygiene awareness, improving purchasing power of the consumers, and increasing middle class population.
The key trends guiding the growth of the market are expansion of distribution channels, availability of environment friendly diapers, and growing incidences of urinary incontinence among older people.
The major regions in the market are North Region, East and Central Region, West Region, and South Region.
The leading products in the market are baby diapers and adult diapers.
Diapers help protect the skin from rashes, chafing, and irritation and also help the skin feel dry at all times.
The major distribution channels in the market are supermarkets and hypermarkets, pharmacies, convenience stores, and online.
The types of baby diapers in the market are disposal diapers, training diapers, cloth diapers, swim pants, and biodegradable diapers.
The major players in India diapers market are The Procter & Gamble Company, Kimberly-Clark India Pvt. Ltd, Unicharm Corporation, Nobel Hygiene Pvt. Ltd, The Himalaya Drug Company, Abena International A/S, Swara Baby Products Pvt Ltd, PAN Healthcare Pvt Ltd, Millennium BabyCares Pvt Ltd, and R for Rabbit Baby Products Pvt Ltd, among others.
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