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Report Overview

The Italy e-bike market size reached approximately USD 1.90 Billion in 2025. The market is further projected to grow at a CAGR of 17.50% between 2026 and 2035, reaching a value of USD 9.53 Billion by 2035.

2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

Compound Annual Growth Rate

17.5%

Value in USD Billion

2026-2035


*this image is indicative*

Key Trends in the Market

E-bikes refer to battery powered bicycles that contain various electrical components such as controllers and motors. The electric components present in the bike augment the human power and do not replace it completely. These bikes make the obstacles including headwind and hills more manageable, allowing the users to travel large distances without getting tired.

  • Rising adoption of environment friendly transportation options owing to increasing awareness about the negative environmental effects of using traditional fuel-based vehicles is aiding the Italy e-bike market growth. Moreover, the rising fuel costs are also boosting the utilisation of e-bikes for daily commute.
  • Increasing initiatives by the government towards the development of charging infrastructure necessary for operation of e-bikes is supporting the market expansion in Italy. Such efforts are anticipated to enhance the convenience of riders and boost the popularity of the bikes.
  • Growing prevalence of various lifestyle related disorders and increasing awareness about the various health benefits associated with riding bikes is providing lucrative growth opportunities to the market. E-bikes allow individuals suffering from physical injury and disabilities to cycle without causing them much strain.

Italy E-Bike Market Segmentation

Market Breakup by Type

  • Pedal Assisted
  • Throttle Assisted

Market Breakup by Drive Unit

  • Mid-Drive Motors
  • Hub Motors

Market Breakup by Battery Type

  • Lead Acid
  • Lithium Ion
  • Nickel-Metal Hydride (NiMH)
  • Others

Market Breakup by Application

  • Urban
  • Trekking
  • Cargo
  • MTB
  • Others

Market Share by Type

Pedal assisted is expected to account for a significant Italy e-bike market share over the forecast period. This growth can be attributed to the ability of the pedal assist to engage the motor of the e-bike for delivering power to make pedalling faster and easier. The basic characteristics of pedal assisted e-bikes include multiple sensor levels, sensor-controlled variations, and advanced flexibility.

Market Share by Battery Type

Lithium ion batteries are anticipated to witness significant growth in the coming years owing to easy recycling and low cost nature of the batteries. The high energy density and enhanced performance offered by the batteries is bolstering their utilisation in e-bikes. The increasing investments by the key players of the markets towards the research and development activities for enhancing the performance of the batteries is further supporting the segment growth and boosting the Italy e-bike market demand.

Competitive Landscape

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

ATALA S.p.A.,

ATALA S.p.A., headquartered in Monza, Italy, is one of the leading manufacturers of exercise equipment, bicycles, motorcycles, electronic bikes, and similar parts and equipment. The company follows the main evolutionary trends in the market with attention to design, innovation, and research.

Accell Group,

Accell Group, headquartered in Heerenveen, Netherlands, the company specialises in fitness equipment, electronic bikes, and bike equipment and parts. The company’s brand portfolio includes KOGA, Ghost, Loekie, Babboe, and Carraro Cicli, among others.

Giant Manufacturing Co. Ltd.,

Giant Manufacturing Co. Ltd., headquartered in Taichung City, Taiwan, is one of the leading manufacturers and designers of bicycles and electronic bikes. The gear and apparel manufactured by the company are religiously tested by professionals to ensure the distribution of high-quality products.

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Other Italy e-bike market key players include Nokobikes, Bottecchia Cicli Srl, FIVE Srl, MOTOSUV S.R.L., Askoll EVA S.p.A., and Siral S.r.l. (Neox), among others.

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market reached a value of approximately USD 1.90 Billion in 2025.

The market is projected to grow at a CAGR of 17.50% between 2026 and 2035.

The market is estimated to witness a healthy growth in the forecast period of 2026-2035 to reach USD 9.53 Billion by 2035.

The major market drivers include adoption of environment friendly transportation options owing to increasing environmental awareness and rising investments by the key players of markets towards the research and development activities for enhancing the performance of the e-bikes.

The key trends fuelling the growth of the market include increasing initiatives by the government towards the development of charging infrastructure for e-bikes and growing prevalence of various lifestyle related disorders.

The major applications include urban, trekking, cargo, and MTB, among others.

The significant types include pedal assisted and throttle assisted.

The key players in the market are ATALA S.p.A., Accell Group, Nokobikes, Giant Manufacturing Co. Ltd., Bottecchia Cicli Srl, FIVE Srl, MOTOSUV S.R.L., Askoll EVA S.p.A., and Siral S.r.l. (Neox), among others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Drive Unit
  • Battery Type
  • Application
Breakup by Type
  • Pedal Assisted
  • Throttle Assisted
Breakup by Drive Unit
  • Mid-Drive Motors
  • Hub Motors
Breakup by Battery Type
  • Lead Acid
  • Lithium Ion
  • Nickel-Metal Hydride (NiMH)
  • Others
Breakup by Application
  • Urban
  • Trekking
  • Cargo
  • MTB
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • ATALA S.p.A.
  • Accell Group
  • Nokobikes
  • Giant Manufacturing Co. Ltd.
  • Bottecchia Cicli Srl
  • FIVE Srl
  • MOTOSUV S.R.L.
  • Askoll EVA S.p.A.
  • Siral S.r.l. (Neox)
  • Others

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