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Masa Flour Market

Global Masa Flour Market Size, Share, Growth, Forecast: By Nature: Organic, Conventional; By Type: Yellow, White; By Distribution Channel: Supermarket and Hypermarket, Convenience Stores, Specialty Stores, Online Retail, Others; By Application: Tortillas, Tamales, Gorditas, Others; By End Use; Regional Analysis; Competitive Landscape; 2024-2032

Global Masa Flour Market Outlook

The global masa flour market is aided by the growth of global flour market, which attained USD 283.01 billion in 2023. The global flour market is expected to grow at a CAGR of 4.5% in the forecast period of 2024-2032 to attain USD 420.63 billion by 2032.

 

Global Masa Flour Market

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Growing Health Conscious Consumers to Aid the Market Growth of Masa Flour

The market growth of masa flour is driven by the numerous uses of masa flour in Latin American dishes like tamales, tortillas, and pupusas, among others. Further, the growing health conscious consumers are fueling the market growth as the product is gluten-free and rich in nutrients like calcium and vitamin B. In addition to this, the alkaline cooking method for the production of masa flour also enhances the nutritional content of the corn flour, thus aiding the market growth. Moreover, other health benefits of masa flour include it improves protein quality, reduces phytic acid and mycotoxin, and improves the availability of vitamin B. Masa flour is also used to condition starch granules, thereby making them easier to digest in healthy products like tortillas, breads, and cakes, among others.

 

Masa Flour: Market Segmentation

Masa flour is variously known as corn dough or dough derived from corn through the nixtamalization process. Nixtamalization process is a treatment of corn in a warm bath of alkali, which produces niacin, resulting in enhanced nutritional value of the corn.

 

Global Masa Flour Market By Application

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On the basis of nature, the market is divided into:

  • Organic
  • Conventional

Based on type, the industry can be segmented into:

  • Yellow
  • White

By distribution channel, the industry is categorised into:

  • Supermarket and Hypermarket
  • Convenience Stores
  • Specialty Stores
  • Online Retail
  • Others

Based on applications, the industry is segregated into:

  • Tortillas
  • Tamales
  • Gorditas
  • Corn Chips
  • Others

By end use, the industry is bifurcated into:

  • Food Processing
  • Food Service

The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

Global Masa Flour Market By Region

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Extensive Application of Masa flour to Aid the Market Growth of Masa flour

The market growth of masa flour is driven by the growing demand for traditional Mexican dishes like corn chips, tortillas, taco shells, and tamales, which make use of masa flour in the recipe. Further, the growing popularity of these dishes is boosting the market growth. Moreover, gluten, which is hard to digest, is not found in masa flour. Masa flour is also nutritionally rich, in comparison to corn flour. These factors lead health conscious consumers to choose masa flour in their diet, further propelling the market growth.
 

Key Industry Players in the Global Masa Flour Market

The report gives a detailed analysis of the following key players in the global masa flour market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Cargill, Incorporated
  • Bühler AG
  • Limagrain Group
  • Bob’s Red Mill Natural Foods
  • Others

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Nature
  • Type
  • Distribution Channel
  • Application
  • End Use
  • Region
Breakup by Nature
  • Organic
  • Conventional
Breakup by Type
  • Yellow
  • White
Breakup by Distribution Channel
  • Supermarket and Hypermarket
  • Convenience Stores
  • Specialty Stores
  • Online Retail
  • Others
Breakup by Application
  • Tortillas
  • Tamales
  • Gorditas
  • Corn Chips
  • Others
Breakup by End Use
  • Food Processing
  • Food Service
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Cargill, Incorporated
  • Bühler AG
  • Limagrain Group
  • Bob’s Red Mill Natural Foods
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Masa Flour Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Masa Flour Historical Market (2018-2023) 
    8.3    Global Masa Flour Market Forecast (2024-2032)
    8.4    Global Masa Flour Market by Nature
        8.4.1    Organic
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    Conventional
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
    8.5    Global Masa Flour Market by Type
        8.5.1    Yellow
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    White
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
    8.6    Global Masa Flour Market by Distribution Channel
        8.6.1    Supermarket and Hypermarket 
            8.6.1.1    Historical Trend (2018-2023)
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Convenience Stores
            8.6.2.1    Historical Trend (2018-2023)
            8.6.2.2    Forecast Trend (2024-2032)
        8.6.3    Specialty Stores
            8.6.3.1    Historical Trend (2018-2023)
            8.6.3.2    Forecast Trend (2024-2032)
        8.6.4    Online Retail
            8.6.4.1    Historical Trend (2018-2023)
            8.6.4.2    Forecast Trend (2024-2032)
        8.6.5    Others
    8.7    Global Masa Flour Market by Application
        8.7.1    Tortillas
            8.7.1.1    Historical Trend (2018-2023)
            8.7.1.2    Forecast Trend (2024-2032)
        8.7.2    Tamales
            8.7.2.1    Historical Trend (2018-2023)
            8.7.2.2    Forecast Trend (2024-2032)
        8.7.3    Gorditas
            8.7.3.1    Historical Trend (2018-2023)
            8.7.3.2    Forecast Trend (2024-2032)
        8.7.4    Corn Chips
            8.7.4.1    Historical Trend (2018-2023)
            8.7.4.2    Forecast Trend (2024-2032)
        8.7.5    Others
    8.8    Global Masa Flour Market by End Use
        8.8.1    Food Processing
            8.8.1.1    Historical Trend (2018-2023)
            8.8.1.2    Forecast Trend (2024-2032)
        8.8.2    Food Service
            8.8.2.1    Historical Trend (2018-2023)
            8.8.2.2    Forecast Trend (2024-2032) 
    8.9    Global Masa Flour Market by Region
        8.9.1    North America
            8.9.1.1    Historical Trend (2018-2023)
            8.9.1.2    Forecast Trend (2024-2032)
        8.9.2    Europe
            8.9.2.1    Historical Trend (2018-2023)
            8.9.2.2    Forecast Trend (2024-2032)
        8.9.3    Asia Pacific
            8.9.3.1    Historical Trend (2018-2023)
            8.9.3.2    Forecast Trend (2024-2032)
        8.9.4    Latin America
            8.9.4.1    Historical Trend (2018-2023)
            8.9.4.2    Forecast Trend (2024-2032)
        8.9.5    Middle East and Africa
            8.9.5.1    Historical Trend (2018-2023)
            8.9.5.2    Forecast Trend (2024-2032)
9    North America Masa Flour Market Analysis
    9.1    United States of America
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
    9.2    Canada
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
10    Europe Masa Flour Market Analysis
    10.1    United Kingdom
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Germany
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
    10.3    France
        10.3.1    Historical Trend (2018-2023)
        10.3.2    Forecast Trend (2024-2032)
    10.4    Italy
        10.4.1    Historical Trend (2018-2023)
        10.4.2    Forecast Trend (2024-2032)
    10.5    Others
11    Asia Pacific Masa  Flour Market Analysis
    11.1    China
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Japan
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
    11.3    India
        11.3.1    Historical Trend (2018-2023)
        11.3.2    Forecast Trend (2024-2032)
    11.4    ASEAN
        11.4.1    Historical Trend (2018-2023)
        11.4.2    Forecast Trend (2024-2032)
    11.5    Australia
        11.5.1    Historical Trend (2018-2023)
        11.5.2    Forecast Trend (2024-2032)
    11.6    Others
12    Latin America Masa Flour Market Analysis
    12.1    Brazil
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Argentina
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    Mexico
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Middle East and Africa Masa Flour Market Analysis
    13.1    Saudi Arabia
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    United Arab Emirates
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    Nigeria
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
    13.4    South Africa
        13.4.1    Historical Trend (2018-2023)
        13.4.2    Forecast Trend (2024-2032)
    13.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Value Chain Analysis
16    Price Analysis

    16.1    North America Historical Price Trends (2018-2023) and Forecast (2024-2032)
    16.2    Europe Historical Price Trends (2018-2023) and Forecast (2024-2032)
    16.3    Asia Pacific Historical Price Trends (2018-2023) and Forecast (2024-2032)
    16.4    Latin America Historical Price Trends (2018-2023) and Forecast (2024-2032)
    16.5    Middle East and Africa Historical Price Trends (2018-2023) and Forecast (2024-2032)
17    Competitive Landscape
    17.1    Market Structure
    17.2    Company Profiles
        17.2.1    Cargill, Incorporated
            17.2.1.1    Company Overview
            17.2.1.2    Product Portfolio
            17.2.1.3    Demographic Reach and Achievements
            17.2.1.4    Certifications
        17.2.2    Bühler AG
            17.2.2.1    Company Overview
            17.2.2.2    Product Portfolio
            17.2.2.3    Demographic Reach and Achievements
            17.2.2.4    Certifications
        17.2.3    Limagrain Group
            17.2.3.1    Company Overview
            17.2.3.2    Product Portfolio
            17.2.3.3    Demographic Reach and Achievements
            17.2.3.4    Certifications
        17.2.4    Bob’s Red Mill Natural Foods
            17.2.4.1    Company Overview
            17.2.4.2    Product Portfolio
            17.2.4.3    Demographic Reach and Achievements
            17.2.4.4    Certifications
        17.2.5    Others
18    Key Trends and Developments in the Market

 

Additional Customisations Available

1    Manufacturing Process
    1.1    Overview
    1.2    Detailed Process Flow
    1.3    Operation Involved
2    Project Requirement and Cost Analysis
    2.1    Land, Location and Site Development
    2.2    Construction
    2.3    Plant Machinery
    2.4    Raw Material
    2.5    Packaging
    2.6    Transportation
    2.7    Utilities
    2.8    Manpower
    2.9    Other Capital Investment

 

List of Key Figures and Tables

1.    Global Masa Flour Market: Key Industry Highlights, 2015 and 2025
2.    Global Masa Flour Historical Market: Breakup by Nature (USD Billion), 2015-2019
3.    Global Masa Flour Market Forecast: Breakup by Nature (USD Billion), 2020-2025
4.    Global Masa Flour Historical Market: Breakup by Type (USD Billion), 2015-2019
5.    Global Masa Flour Market Forecast: Breakup by Type (USD Billion), 2020-2025
6.    Global Masa Flour Historical Market: Breakup by Distribution Channel (USD Billion), 2015-2019
7.    Global Masa Flour Market Forecast: Breakup by Distribution Channel (USD Billion), 2020-2025
8.    Global Masa Flour Historical Market: Breakup by Application (USD Billion), 2015-2019
9.    Global Masa Flour Market Forecast: Breakup by Application (USD Billion), 2020-2025
10.    Global Masa Flour Historical Market: Breakup by End Use (USD Billion), 2015-2019
11.    Global Masa Flour Market Forecast: Breakup by End Use (USD Billion), 2020-2025
12.    Global Masa Flour Historical Market: Breakup by Region (USD Billion), 2015-2019
13.    Global Masa Flour Market Forecast: Breakup by Region (USD Billion), 2020-2025
14.    North America Masa Flour Historical Market: Breakup by Country (USD Billion), 2015-2019
15.    North America Masa Flour Market Forecast: Breakup by Country (USD Billion), 2020-2025
16.    Europe Masa Flour Historical Market: Breakup by Country (USD Billion), 2015-2019
17.    Europe Masa Flour Market Forecast: Breakup by Country (USD Billion), 2020-2025
18.    Asia Pacific Masa Flour Historical Market: Breakup by Country (USD Billion), 2015-2019
19.    Asia Pacific Masa Flour Market Forecast: Breakup by Country (USD Billion), 2020-2025
20.    Latin America Masa Flour Historical Market: Breakup by Country (USD Billion), 2015-2019
21.    Latin America Masa Flour Market Forecast: Breakup by Country (USD Billion), 2020-2025
22.    Middle East and Africa Masa Flour Historical Market: Breakup by Country (USD Billion), 2015-2019
23.    Middle East and Africa Masa Flour Market Forecast: Breakup by Country (USD Billion), 2020-2025
24.    Global Masa Flour Market Structure

Key Questions Answered in the Report

In 2023, the market attained a value of approximately USD 283.01 billion. 

The market is projected to grow at a CAGR of 4.5% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach about USD 420.63 billion by 2032.

The major drivers of the market include the rising disposable incomes, increasing awareness about nutritious food, and the rising health-consciousness among consumers.

The key trends guiding the growth of the market include the emerging new diets incorporating masa flour and the growing prevalence of gluten-free food items.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The various natures of masa flour in the market are organic and conventional.

The significant types of masa flour in the market are yellow and white.

The major distribution channels of masa flour are supermarket and hypermarket, convenience stores, specialty stores, and online retail, among others.

The significant applications are tortillas, tamales, gorditas, and corn chips, among others.

The major end uses of masa flour are food processing and food service.

The key players in the global masa flour market are Cargill, Incorporated, Bühler AG, Limagrain Group, and Bob’s Red Mill Natural Foods, among others.

Analyst Review

The global masa flour market is aided by the growth of global flour market, which attained USD 283.01 billion in 2023. Aided by the emerging new diets incorporating masa flour, the flour market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 4.5%, to reach USD 420.63 billion by 2032.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its nature, the masa flour industry can be segmented into organic and conventional. On the basis of types, the industry is bifurcated into yellow and white. By distribution channel, the industry is categorised into supermarket and hypermarket, convenience stores, specialty stores, and online retail, among others. On the basis of applications, the industry is segmented into tortillas, tamales, gorditas, corn chips, and others. Based on end uses, the industry is categorised into food processing and food service. The major regional markets for masa flour are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Cargill, Incorporated, Bühler AG, Limagrain Group, Bob’s Red Mill Natural Foods, among others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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