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India Software as a Service (SaaS) Market: By Deployment: Public Cloud, Private Cloud, Hybrid; By Application: Customer Relationship Management (CRM), Others; By Organisation Size; By End Use Sector; Historical Market and Forecast (2017-2027); Market Dynamics; Competitive Landscape; Industry Events and Developments

India Software as a Service (SaaS) Market Outlook

The India software as a service (SaaS) market stood at a value of around USD 3.5 billion in 2020. The market is further anticipated to grow at a CAGR of 27% in the forecast period of 2022-2027 to attain USD 15 billion by 2026.

 

India Software as a Service (SaaS) Market

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Rising Demand for SaaS in the IT and Telecom Industry to Bolster the Growth of the Software as a Service Industry in India

Based on end use sector, the IT and telecom industry accounts for a significant share in the SaaS industry. The growth can be attributed to the increased usage of internet across the country and the growing subscriber base in the telecommunications market. This has been propelling the demand for SaaS for software licensing in the IT and telecom industry. Over the forecast period, the increasing penetration of smartphones and the low data cost are likely to bolster the usage of cloud computing in India, which, in turn, is expected to augment the growth of the overall market. The multitenant architecture of SaaS, which means that a single version of SaaS solution can be used for all customers, is likely to enhance the scalability and popularity of SaaS solutions in India.

 

Increasing Demand from Medium and Large Enterprises to Boost the Software as a Service Industry Growth in India

On the basis of organisation size, the medium and large enterprises account for a significant share in the market, as the demand for SaaS solutions is significantly high from this segment. In medium and large enterprises, SaaS solutions are required for several business applications, such as office software, messaging software, payroll processing software, customer relationship management (CRM), DBMS software, management software, and enterprise resource planning (ERP), among others. Meanwhile, the growth of SMEs in India has been significant and is likely to flourish in the forecast period. This is likely to bolster the demand for SaaS in SMEs too in the forecast period, thus, aiding the industry growth.

 

Software as a Service (SaaS): Market Segmentation

Software as a service is a model of software delivery in which a particular software is licensed on a subscription basis and is centrally hosted. Through SaaS, any data can be accessed from any device with a stable internet connection and a web browser. BigCommerce, Google Apps, Salesforce, Dropbox, Mailchimp, and ZenDesk, among others are some examples of SaaS.

 

India Software as a Service (SaaS) Market By Sector

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On the basis of deployment, the market is divided into:

  • Public Cloud
  • Private Cloud
  • Hybrid

The various applications of the product include:

  • Customer Relationship Management (CRM)
  • Operations and Manufacturing
  • Enterprise Resource Planning (ERP)
  • Content Management Systems
  • Human Capital Management (HCM)
  • Supply Chain Management
  • Others

Based on organisation size, the market is bifurcated into:

  • SMEs
  • Medium and Large Enterprises

The various end use sectors of the product include:

  • IT and Telecom
  • Manufacturing
  • BFSI
  • Healthcare
  • Retail
  • Education
  • Government
  • Others

 

India Software as a Service (SaaS) Market By Region

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Technological Advancements and Innovations to Enhance Business Productivity in India to Aid the Growth of the Software as a Service Industry

The technological advancements and innovations in order to boost business productivity, along with the growing number of internet users, have been driving the growth of the software as a service market in India. These advancements include the penetration of artificial intelligence, adoption of cloud computing, and others. Further, the growing adoption of remote work and work from home models and the increasing reliance on technology amidst the COVID-19 pandemic have caused a surge in IT spending by various industries. This is likely to be a key trend fostering the growth of the India SaaS industry in the forecast period.

 

Key Industry Players in the India Software as a Service (SaaS) Market

The report gives a detailed analysis of the following key players in the India software as a service (SaaS) market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Infosys Limited
  • Microsoft Corp.
  • Cisco Systems, Inc.
  • Zoho Corporation
  • Wingify Software Pvt. Ltd
  • Others

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2020
Historical Period 2017-2021
Forecast Period 2022-2027
Scope of the Report Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Deployment, Application, Organisation Size, End Use Sector
Breakup by Deployment Public Cloud, Private Cloud, Hybrid
Breakup by Application Customer Relationship Management (CRM), Operations and Manufacturing,
Enterprise Resource Planning (ERP), Content Management Systems,
Human Capital Management (HCM), Supply Chain Management, Others
Breakup by Organisation Size SMEs, Medium and Large Enterprises
Breakup by End Use Sector IT and Telecom, Manufacturing, BFSI, Healthcare, Retail, Education, Government, Others
Market Dynamics SWOT, Porter's Five Forces, Key Indicators for Price and Demand
Competitive Landscape Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications
Companies Covered Infosys Limited, Microsoft Corp., Cisco Systems, Inc., Zoho Corporation, Wingify Software Pvt. Ltd, Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

*We at Expert Market Research always thrive to give you the latest information. The numbers in the article are only indicative and may be different from the actual report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    India
7    Industry Opportunities and Challenges
8    India Software as a Service (SaaS) Market Analysis

    8.1    Key Industry Highlights
    8.2    India Software as a Service (SaaS) Historical Market (2017-2021) 
    8.3    India Software as a Service (SaaS) Market Forecast (2022-2027)
    8.4    India Software as a Service (SaaS) Market by Deployment
        8.4.1    Public Cloud
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2017-2021)
            8.4.1.3    Forecast Trend (2022-2027)
        8.4.2    Private Cloud
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2017-2021)
            8.4.2.3    Forecast Trend (2022-2027)
        8.4.3    Hybrid
            8.4.3.1    Market Share
            8.4.3.2    Historical Trend (2017-2021)
        8.4.3.3    Forecast Trend (2022-2027)
    8.5    India Software as a Service (SaaS) Market by Application
        8.5.1    Customer Relationship Management (CRM)
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2017-2021)
            8.5.1.3    Forecast Trend (2022-2027)
        8.5.2    Operations and Manufacturing
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2017-2021)
            8.5.2.3    Forecast Trend (2022-2027)
        8.5.3    Enterprise Resource Planning (ERP)
            8.5.3.1    Market Share
            8.5.3.2    Historical Trend (2017-2021)
            8.5.3.3    Forecast Trend (2022-2027)
        8.5.4    Content Management Systems
            8.5.4.1    Market Share
            8.5.4.2    Historical Trend (2017-2021)
            8.5.4.3    Forecast Trend (2022-2027)
        8.5.5    Human Capital Management (HCM)
            8.5.5.1    Market Share
            8.5.5.2    Historical Trend (2017-2021)
            8.5.5.3    Forecast Trend (2022-2027)
        8.5.6    Supply Chain Management
            8.5.6.1    Market Share
            8.5.6.2    Historical Trend (2017-2021)
            8.5.6.3    Forecast Trend (2022-2027)
        8.5.7    Others
    8.6    India Software as a Service (SaaS) Market by Organisation Size
        8.6.1    SMEs
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2017-2021)
            8.6.1.3    Forecast Trend (2022-2027)
        8.6.2    Medium and Large Enterprises
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2017-2021)
            8.6.2.3    Forecast Trend (2022-2027)
    8.7    India Software as a Service (SaaS) Market by End Use Sector
        8.7.1    IT and Telecom
            8.7.1.1    Market Share
            8.7.1.2    Historical Trend (2017-2021)
            8.7.1.3    Forecast Trend (2022-2027)
        8.7.2    Manufacturing
            8.7.2.1    Market Share
            8.7.2.2    Historical Trend (2017-2021)
            8.7.2.3    Forecast Trend (2022-2027)
        8.7.3    BFSI
            8.7.3.1    Market Share
            8.7.3.2    Historical Trend (2017-2021)
            8.7.3.3    Forecast Trend (2022-2027)
        8.7.4    Healthcare
            8.7.4.1    Market Share
            8.7.4.2    Historical Trend (2017-2021)
            8.7.4.3    Forecast Trend (2022-2027)
        8.7.5    Retail
            8.7.5.1    Market Share
            8.7.5.2    Historical Trend (2017-2021)
            8.7.5.3    Forecast Trend (2022-2027)
        8.7.6    Education
            8.7.6.1    Market Share
            8.7.6.2    Historical Trend (2017-2021)
            8.7.6.3    Forecast Trend (2022-2027)
        8.7.7    Government
            8.7.7.1    Market Share
            8.7.7.2    Historical Trend (2017-2021)
            8.7.7.3    Forecast Trend (2022-2027)
        8.7.8    Others
9    Market Dynamics
    9.1    SWOT Analysis
        9.1.1    Strengths
        9.1.2    Weaknesses
        9.1.3    Opportunities
        9.1.4    Threats
    9.2    Porter’s Five Forces Analysis
        9.2.1    Supplier’s Power
        9.2.2    Buyer’s Power
        9.2.3    Threat of New Entrants
        9.2.4    Degree of Rivalry
        9.2.5    Threat of Substitutes
    9.3    Key Indicators for Demand
    9.4    Key Indicators for Price
10    Competitive Landscape
    10.1    Market Structure
    10.2    Company Profiles
        10.2.1    Infosys Limited
            10.2.1.1    Company Overview
            10.2.1.2    Product Portfolio
            10.2.1.3    Demographic Reach and Achievements
            10.2.1.4    Certifications
        10.2.2    Microsoft Corp.
            10.2.2.1    Company Overview
            10.2.2.2    Product Portfolio
            10.2.2.3    Demographic Reach and Achievements
            10.2.2.4    Certifications
        10.2.3    Cisco Systems, Inc. 
            10.2.3.1    Company Overview
            10.2.3.2    Product Portfolio
            10.2.3.3    Demographic Reach and Achievements
            10.2.3.4    Certifications
        10.2.4    Zoho Corporation
            10.2.4.1    Company Overview
            10.2.4.2    Product Portfolio
            10.2.4.3    Demographic Reach and Achievements
            10.2.4.4    Certifications
        10.2.5    Wingify Software Pvt. Ltd
            10.2.5.1    Company Overview
            10.2.5.2    Product Portfolio
            10.2.5.3    Demographic Reach and Achievements
            10.2.5.4    Certifications
        10.2.6    Others
11    Industry Events and Developments


List of Key Figures and Tables

1.    India Software as a Service (SaaS) Market: Key Industry Highlights, 2016 and 2026
2.    India Software as a Service (SaaS) Historical Market: Breakup by Deployment (USD Billion), 2017-2021
3.    India Software as a Service (SaaS) Market Forecast: Breakup by Deployment (USD Billion), 2022-2027
4.    India Software as a Service (SaaS) Historical Market: Breakup by Application (USD Billion), 2017-2021
5.    India Software as a Service (SaaS) Market Forecast: Breakup by Application (USD Billion), 2022-2027
6.    India Software as a Service (SaaS) Historical Market: Breakup by Organisation Size (USD Billion), 2017-2021
7.    India Software as a Service (SaaS) Market Forecast: Breakup by Organisation Size (USD Billion), 2022-2027
8.    India Software as a Service (SaaS) Historical Market: Breakup by End Use Sector (USD Billion), 2017-2021
9.    India Software as a Service (SaaS) Market Forecast: Breakup by End Use Sector (USD Billion), 2022-2027
10.    India Software as a Service (SaaS) Market Structure

Key Questions Answered in the Report

In 2020, the India software as a service (SaaS) market attained a value of nearly USD 3.5 billion.

The market is projected to grow at a CAGR of 27% between 2022 and 2027.

The major drivers of the industry are increasing internet penetration, growing subscriber base in the telecommunications market, increasing adoption of smartphones and low data prices, growth of SMEs, and growing adoption of remote work and work from home models amidst COVID-19 pandemic.

Key trends augmenting the market are technological advances and innovations and the growing number of internet users.

On the basis of deployment, the market is divided into public cloud, private cloud, and hybrid.

The major applications of the product include customer relationship management (CRM), operations and manufacturing, enterprise resource planning (ERP), content management systems, human capital management (HCM), and supply chain management, among others.

The dominant end-use sector in the industry is IT and telecom.

Medium and Large enterprises is the dominant size of organisation in the market.

The major players in the industry are Infosys Limited, Microsoft Corp., Cisco Systems, Inc., Zoho Corporation, and Wingify Software Pvt. Ltd, among others.

Analyst Review

The India software as a service (SaaS) market attained a value of USD 3.5 billion in 2020, driven by the increasing internet penetration and growing subscriber base in the telecommunications market. Aided by the growing technological advancements and growing adoption of remote work and work from home models amidst COVID-19 pandemic,the market is expected to witness a further growth in the forecast period of 2022-2027, growing at a CAGR of 27%.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its deployments, the India software as a service (SaaS) industry can be segmented into public cloud, private cloud, and hybrid. The major applications include customer relationship management (CRM), operations and manufacturing, enterprise resource planning (ERP), content management systems, human capital management (HCM), and supply chain management, among others. By organisation size, the market includes SMEs, and medium and large enterprises. On the basis of end-use, the IT and telecom sectors account for the leading share in the industry. The key players in the above market include Infosys Limited, Microsoft Corp., Cisco Systems, Inc., Zoho Corporation, and Wingify Software Pvt. Ltd, among others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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