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Global Bakery Products Market Size, Share, Forecast: By Product Type: Biscuits, Bread and Rolls, Cakes and Pastries, Rusks; By Distribution Channel: Supermarkets and Hypermarkets, Specialty Stores, Convenience Stores, Online, Others; Regional Analysis; Market Dynamics: SWOT Analysis; Competitive Landscape; 2024-2032
Global Bakery Products Market Size
The global bakery products market reached a value of USD 513.17 billion in the year 2023. The bakery products industry is further expected to grow at a CAGR of 6.7% between 2024 and 2032.
Bakery Products Market Outlook
- The trend toward natural nutrition, healthy living, and organic products has boosted the demand for whole wheat, light (low-calorie), natural, and additive-free bakery items.
- In 2019, retail bakeries in the US made around USD 3 billion in sales, while commercial bakeries sold over 10 times more, with USD 31 billion in sales.
- The most popular bakery products include cakes, brownies, cupcakes, croissants, cookies, crackers, and rolls. These items are widely consumed.
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Bakery Products Market Growth Rate
Bakery products are prepared by cooking in the presence of dry heat in an oven, on hot stones, or hot ashes. The bakery products have an extensive portfolio, including bread, cookies, rolls, cakes, biscuits, cupcakes, tarts, pies, sweet rolls, doughnuts, coffeecakes, and refrigerated bakery products. A typical bread is an everyday staple and a source of vital nutrients, made domestically or commercially since prehistoric times. Biscuit is also a popular category of bakery products and biscuit baking methods have undergone a massive transformation with the advent of new technology.
The rising demand for ready-to-eat and convenience foods due to hectic lifestyles is a major driver for the bakery products market growth. Consumers are increasingly seeking bakery items that are fresh, have a long shelf life, and look and taste appealing even after being stored for some time. The escalating per-capita income in developing nations and the increasing adoption of western diets in Asia Pacific countries are poised to further drive the market.
Additionally, product innovation, strategic alliances, and effective branding and marketing strategies by key players are other factors propelling the growth of this market. The growing popularity of specialised bakery products like gluten-free, high-fiber, and trans-fat-free items in regions like Europe is also contributing to bakery products market development.
Key Trends and Developments
Booming e-commerce, emergence of gluten-free bakery items, and popularity of artisanal breads are factors positively impacting the bakery products market outlook
April 2024
Primark's parent company, Associated British Foods (ABF), has reported a 37% increase in half-year earnings to EUR 881 million. This growth is attributed to new store openings, price hikes, and an improved business climate.
October 2023
Mondelez International has introduced a new brand platform and premium offerings for Toblerone in key markets. The launch includes Toblerone Truffles in a unique diamond shape, and the expansion of Tiny Toblerone to U.S. retail stores. The chocolates aim to empower consumers to snack mindfully.
May 2023
Mondelez International has made significant strides in advancing its "Snacking Made Right" ESG goals, confirming progress in sustainable snacking initiatives. The company has reaffirmed its commitment to transparency by providing measurable information on its ESG goals, policies, and programs.
September 2022
Finsbury Food Group introduced a new HFSS-compliant brand called Baked, offering healthier alternatives in the cake and snacking categories. The brand features five-pack cake slices in Lemon Drizzle and Sticky Toffee flavours.
E-commerce and diversified product sales
Consumers have increasingly turned to online platforms for their daily essentials, including bakery products. Hence, the bakery products market is witnessing a significant shift towards e-commerce, which is driving diversified product sales with unique flavours and aromas.
Emergence of plant-based options and gluten-free varieties
Consumers are increasingly seeking healthier and more diverse bread options, leading to a product diversification. Manufacturers are introducing new flavours, textures, incorporating ancient grains, seeds, and herbs into bread recipes, as well as developing gluten-free and low-carb bread options.
Popularity of traditional and artisanal bread varieties
Consumers are increasingly seeking unique and authentic bread experiences, leading to the popularity of traditional and artisanal bread varieties. Traditional bread types like baguettes, ciabatta, and naan bread have gained global recognition and are now widely available in many markets.
Expansion of convenience stores
The rapid expansion of convenience stores in semi-urban areas is boosting bakery products market growth, driven by the increasing demand for nutritious bakery items among the working-class population.
Bakery Products Market Trends
The market is driven by inflating disposable income of consumers in emerging nations. Moreover, the increasing demand from Tier 1 cities where customers are inclined towards western cuisines, including baked goods is also accelerating the bakery products market expansion.
The rising demand for frozen bakery products owing to their convenience and prolonged shelf life is further supporting the market. Furthermore, the expansion of online bakery platforms has provided a significant boost to the growth of the market.
Over the forecast period, the demand for diversified products such as organic and gluten-free products is expected to surge owing to evolving consumer preferences, encouraging manufacturers to develop innovative bakery products, thus aiding the market development.
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Bakery Products Industry Segmentation
The EMR’s report titled “Bakery Products Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Biscuits
- Cookies
- Cream Biscuits
- Glucose Biscuits
- Marie Biscuits
- Non-Salt Cracker Biscuits
- Salt Cracker Biscuits
- Milk Biscuits
- Others
- Bread and Rolls
- Artisanal
- In-Store Bakeries
- Packaged
- Cakes and Pastries
- Artisanal
- In-Store Bakeries
- Packaged
- Rusks
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Specialty Stores
- Convenience Stores
- Online
- Others
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Bakery Products Market Share
Breads and rolls are high in demand as it is a staple food item among households of various regions
Bread is a staple food and holds the primary share in the baking industry, though its dominance is being challenged by the rapid growth of other bakery products like pastries and doughnuts. Cakes and pastries are experiencing rapid growth, driven by the increasing consumer demand for unique and indulgent bakery items.
The biscuits segment is a major component of the bakery products market, and it includes cream biscuits, glucose biscuits, Marie biscuits, non-salt cracker biscuits, salt cracker biscuits, and milk biscuits. Rusks are another product type within the market and can be found in artisanal bakeries, in-store bakeries, and packaged formats. Rusks are a type of twice-baked bread that is popular in many regions and is commonly consumed with hot beverages, like tea.
Supermarkets and hypermarkets hold a significant market share due to their extensive reach and diverse product offerings
The supermarkets and hypermarkets segment dominates the global bakery products market they provide a wide variety of bakery products, ranging from fresh bread to packaged pastries. Their extensive reach, diverse product offerings, promotional capabilities, and one-stop shopping experience make them a prominent player in the bakery product distribution industry. Their large size allows them to offer special deals and discounts, further driving consumer preference.
As per bakery products market analysis, the artisanal bakeries cater to consumers seeking unique, premium, and freshly baked items, contributing to the overall growth of the market. Such bakeries make high-quality and handcrafted baked goods using traditional methods. Artisanal bakeries are particularly popular in regions like Europe, where there is a strong demand for authentic and locally sourced bakery products.
Leading Manufacturers in the Bakery Products Market
Market players are focused on product innovation, strategic alliances, and effective branding and marketing strategies to stay ahead of the competition.
Associated British Foods Plc was established in 1935 and is based in London, United Kingdom. The company operates in various sectors such as grocery, agriculture, ingredients, and retail. It is a prominent player in the food production and retail industry, offering a wide range of products and services.
Nestle S.A., founded in 1866, has its headquarters in Switzerland, United Kingdom. It is a global food and beverage company renowned for its extensive portfolio of products including dairy, coffee, confectionery, bottled water, breakfast cereals, and pet foods.
Britannia Industries Limited, established in 1892 and headquartered in Bangalore, India, is a leading player in the bakery and dairy industry. The company specialises in the manufacture and sale of biscuits, bread, rusk, cakes, and dairy products. Britannia is well-known for its iconic brands like Britannia and Tiger biscuits.
Other key players in the global bakery products market report include Grupo Bimbo, S.A.B. de C.V., Finsbury Food Group Limited, General Mills Inc., McKee Foods Corporation, Parle Products Pvt. Limited, ITC Limited, Walkers Shortbread Ltd, Lotus Bakeries NV, Kambly SA, and Annie’s Homegrown, Inc, among others.
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Bakery Products Market Analysis by Region
Europe leads the market revenue due to the presence of many artisanal bakeries
Europe currently represents the largest bakery products market and within Europe, Germany, Italy, and France hold significant positions. European bakeries such as Paul in France, Le Pain Quotidien in Belgium, and Gail's Artisan Bakery in the UK exemplify the rich bakery heritage and diverse offerings in the region.
The North American bakery products market value is poised for significant growth, with iconic brands like Sara Lee, Pepperidge Farm, and Entenmann's leading the way in the United States. The demand for healthier options, gluten-free products, and artisanal baked goods is driving innovation and competition among bakery companies in North America.
In the Asia Pacific region, bakeries like BreadTalk in Singapore, Patisserie Tomoko in Japan, and Theobroma in India showcase the growing popularity of bakery products in the region. These bakeries offer a mix of traditional Asian flavors with Western influences, creating unique baked goods.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Product Type |
|
| Breakup by Distribution Channel |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
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Bakery Products Market Report Snapshots
Bakery Products Market Regional Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Bakery Products Market Analysis
8.1 Key Industry Highlights
8.2 Global Bakery Products Historical Market (2018-2023)
8.3 Global Bakery Products Market Forecast (2024-2032)
8.4 Global Bakery Products Market by Product Type
8.4.1 Biscuits
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.1.3 Breakup by Type
8.4.1.3.1 Cookies
8.4.1.3.2 Cream Biscuits
8.4.1.3.3 Glucose Biscuits
8.4.1.3.4 Non-Salt Cracker Biscuits
8.4.1.3.5 Salt Cracker Biscuits
8.4.1.3.6 Milk Biscuits
8.4.1.3.7 Others
8.4.2 Bread and Rolls
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.2.3 Breakup by Type
8.4.2.3.1 Artisanal
8.4.2.3.2 In-Store Bakeries
8.4.2.3.3 Packaged
8.4.3 Cakes and Pastries
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.3.3 Breakup by Type
8.4.3.3.1 Artisanal
8.4.3.3.2 In-Store Bakeries
8.4.3.3.3 Packaged
8.4.4 Rusks
8.4.4.1 Historical Trend (2018-2023)
8.4.4.2 Forecast Trend (2024-2032)
8.5 Global Bakery Products Market by Distribution Channel
8.5.1 Supermarkets and Hypermarkets
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Specialty Stores
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Convenience Stores
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 Online
8.5.4.1 Historical Trend (2018-2023)
8.5.4.2 Forecast Trend (2024-2032)
8.5.5 Others
8.6 Global Bakery Products Market by Region
8.6.1 North America
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.1.3 Breakup by Product Type
8.6.1.4 Breakup by Distribution Channel
8.6.2 Europe
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.2.3 Breakup by Product Type
8.6.2.4 Breakup by Distribution Channel
8.6.3 Asia Pacific
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.3.3 Breakup by Product Type
8.6.3.4 Breakup by Distribution Channel
8.6.4 Latin America
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.4.3 Breakup by Product Type
8.6.4.4 Breakup by Distribution Channel
8.6.5 Middle East and Africa
8.6.5.1 Historical Trend (2018-2023)
8.6.5.2 Forecast Trend (2024-2032)
8.6.5.3 Breakup by Product Type
8.6.5.4 Breakup by Distribution Channel
9 North America Bakery Products Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Bakery Products Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Bakery Products Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Bakery Products Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Bakery Products Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Trade Data Analysis (HS Code – 1905)
15.1 Major Exporting Countries
15.1.1 By Value
15.1.2 By Volume
15.2 Major Importing Countries
15.2.1 By Value
15.2.2 By Volume
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Nestlé S.A.
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 General Mills Inc.
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Grupo Bimbo, S.A.B. de C.V.
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Associated British Foods plc
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 McKee Foods Corporation
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 Parle Products Pvt. Limited
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 Britannia Industries Limited
16.2.7.1 Company Overview
16.2.7.2 Product Portfolio
16.2.7.3 Demographic Reach and Achievements
16.2.7.4 Certifications
16.2.8 ITC Limited
16.2.8.1 Company Overview
16.2.8.2 Product Portfolio
16.2.8.3 Demographic Reach and Achievements
16.2.8.4 Certifications
16.2.9 Walkers Shortbread Ltd
16.2.9.1 Company Overview
16.2.9.2 Product Portfolio
16.2.9.3 Demographic Reach and Achievements
16.2.9.4 Certifications
16.2.10 Finsbury Food Group Limited
16.2.10.1 Company Overview
16.2.10.2 Product Portfolio
16.2.10.3 Demographic Reach and Achievements
16.2.10.4 Certifications
16.2.11 Lotus Bakeries NV
16.2.11.1 Company Overview
16.2.11.2 Product Portfolio
16.2.11.3 Demographic Reach and Achievements
16.2.11.4 Certifications
16.2.12 Kambly SA
16.2.12.1 Company Overview
16.2.12.2 Product Portfolio
16.2.12.3 Demographic Reach and Achievements
16.2.12.4 Certifications
16.2.13 Annie's Homegrown, Inc
16.2.13.1 Company Overview
16.2.13.2 Product Portfolio
16.2.13.3 Demographic Reach and Achievements
16.2.13.4 Certifications
16.2.14 Others
17 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Bakery Products Market: Key Industry Highlights, 2018 and 2032
2. Global Bakery Products Historical Market: Breakup by Product Type (USD Billion), 2018-2023
3. Global Bakery Products Market Forecast: Breakup by Product Type (USD Billion), 2024-2032
4. Global Bakery Products Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
5. Global Bakery Products Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
6. Global Bakery Products Historical Market: Breakup by Region (USD Billion), 2018-2023
7. Global Bakery Products Market Forecast: Breakup by Region (USD Billion), 2024-2032
8. North America Bakery Products Historical Market: Breakup by Country (USD Billion), 2018-2023
9. North America Bakery Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
10. Europe Bakery Products Historical Market: Breakup by Country (USD Billion), 2018-2023
11. Europe Bakery Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
12. Asia Pacific Bakery Products Historical Market: Breakup by Country (USD Billion), 2018-2023
13. Asia Pacific Bakery Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Latin America Bakery Products Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Latin America Bakery Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Middle East and Africa Bakery Products Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Middle East and Africa Bakery Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
18. Major Exporting Countries by Value
19. Major Importing Countries by Value
20. Major Exporting Countries by Volume
21. Major Importing Countries by Volume
22. Global Bakery Products Market Structure
Key Questions Answered in the Report
The global bakery products market reached a value of USD 513.17 billion in 2023.
The market is expected to grow at a CAGR of 6.7% between 2024 and 2032.
The major drivers of the market include rising disposable incomes, increasing population, new product launches, higher standards of living and shifting lifestyles due to cultural changes, increasing consumption of processed products, the rising demand for low-calorie bakery products, hectic lifestyles, rapid urbanisation, the rise of online bakery platforms, and the rising demand for diversified products like organic and gluten-free products.
The rising product diversification and rapid innovations are expected to be the key trends in the bakery products market.
Regions considered in the market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The bread and rolls segment is the dominant product in the market.
The major distribution channels in the market include supermarkets and hypermarkets, specialty stores, convenience stores, and online, among others.
Key players in the market are Associated British Foods Plc, Nestle S.A., Britannia Industries Limited, Grupo Bimbo, S.A.B. de C.V., Finsbury Food Group Limited, General Mills Inc., McKee Foods Corporation, Parle Products Pvt. Limited, ITC Limited, Walkers Shortbread Ltd, Lotus Bakeries NV, Kambly SA, and Annie’s Homegrown, Inc, among others.
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