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Pasta Market

Global Pasta Market Share, Size, Trends, Growth, Analysis: By Type: Dried Pasta, Chilled/Fresh Pasta, Canned/Preserved Pasta, Others; By Raw Material: Durum Wheat Semolina, Wheat, Mix, Barley, Rice, Maize, Others; By Distribution Channel: Supermarkets and Hypermarkets Others; Regional Analysis; Competitive Landscape; 2024-2032

Global Pasta Market Outlook

The global pasta market size reached a value of about USD 25.67 billion in 2023. The market is expected to expand at a CAGR of 3.34% between 2023 and 2032 to reach a value of approximately USD 31.14 billion by 2032.

 

Key Takeaways

  • In 2022, about 6.1 million tons of pasta were produced in the EU.
  • Italy produces about 3.5 million tons of pasta per annum.
  • With the rise in gluten intolerance and celiac disease, gluten-free pasta made from alternative grains like quinoa, rice, or corn has become popular.

 

Pasta is one of the most extensively consumed foods in Italy and is a part of a strong tradition. According to research, around 6 out of 10 Italians of all ages living in the central-southern part of the country consume it on a daily basis.

 

Pasta is considered a low-glycemic index (GI) food and in recent years the development of nutrient-enriched pasta has gained keen interest. Its consumption has risen among health-conscious consumers globally because it is free of cholesterol and low in sodium.

 

Increasing curiosity and affinity for international cuisines, and the surging popularity of Mediterranean food aid the consumption of pasta globally.

 

Durum wheat is majorly adopted for producing pasta. It is considered an economically important crop as a result of its unique characteristics. Moreover, the consumption of whole wheat pasta, especially its organic variant, is increasing due to its health benefits.

 

Figure: Global Wheat Production (MMT)

Global Pasta Market

 

Key Trends and Developments

Innovative production technologies; rising demand for gluten free pasta; expanding e-commerce channels; and rising number of innovative product launches are impacting the pasta market growth

 

Jan 17, 2024

Suma Whole Foods announced the launch of a new range of high-quality oat pastas, made with organic ingredients, such as oat, corn, and rice flours.

 

Sep 28, 2023

Samyang Foods announced the launch of Tangle, an air-dried pasta brand. The brand launched Tangle Bulgogi Alfredo Tangluccine pasta, inspired by Korean flavours for the U.S. and Canada markets.

 

Oct 11, 2022

Barilla launched its innovative Al Bronzo pasta line in the US made with the highest quality durum wheat and crafted using an innovative micro-engraved bronze die method for excellent sauce grip and robust texture.

 

Mar 23, 2022

Barilla collaborated with Pulmuone, a prominent South Korean organic food company, to launch the Pasta Meal Kit in South Korea. The launch aims to bring tasty, convenient, and wholesome Italian meal experiences to consumers in South Korea.

 

Adoption of innovative production technologies by manufacturers

Pasta manufacturers are adopting modern lines with modular designs and reduced dimensions that cover the entire pasta production chain. These support production of high-quality and countless types of pasta, increase energy savings and ensure longer shelf stability.

 

Increasing preference for gluten-free pasta

The rising awareness of gluten intolerance and celiac diseases and the inclination towards healthier eating among individuals are leading to an increased adoption of gluten-free pasta.

 

Launch of innovative products

Key manufacturers are introducing new product lines of pasta made using the highest quality non-GMO semolina and in varied shapes to address the changing consumer eating habits.

 

Expansion of e-commerce channels

E-commerce platforms provide improved convenience; and price-conscious customers seek out the best deals on e-commerce platforms for groceries, food items, and pasta options that are affordable.

 

Pasta Market Trends

The changing consumer behaviour has resulted in the launch of various innovative products in the market based on alternative gluten-free ingredients. For instance, manufacturers are providing pasta made with organic cricket flour, considered to be a superfood as it contains high protein, essential vitamins and minerals, including iron, calcium, B12, and omega-3 fatty acids.

 

Consumers are migrating towards easy-to-cook food products that demand lower cooking time due to their hectic lifestyles as well as western influences, which supports the pasta market expansion. Since pasta, including vermicelli, fusilli, and macaroni is convenient, delicious, and healthy, its consumption is on the rise.

 

Global Pasta Market By Type

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Market Segmentation

“Global Pasta Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

 

Market Breakup by Type

  • Dried Pasta
  • Chilled/Fresh Pasta 
  • Canned/Preserved Pasta
  • Others

 

Market Breakup by Raw Material

  • Durum Wheat Semolina
  • Wheat 
  • Mix
  • Barley 
  • Rice 
  • Maize 
  • Others

 

Market Breakup by Distribution Channel

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Speciality Stores
  • Online/E-Retailing
  • Others

 

Market Breakup by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

 

Based on raw material, durum wheat semolina accounts for a significant share of the global pasta market

A mixture of durum wheat semolina flour and water is largely used in pasta manufacturing owing to its easy digestibility, high protein content, and low starch content. The major durum-growing regions include the Middle East, southern Europe, North Africa, the former Soviet Union, North America and India. Globally, durum is cultivated on about 13 million hectares.

 

Furthermore, with the growing demand for healthy ingredients, the consumption of organic whole wheat fusilli pasta containing zero cholesterol and zero trans-fat is rising.

 

Based on distribution channels, supermarkets and hypermarkets dominate the global pasta market share

Pasta manufacturers are increasing their sales at a substantial rate by expanding their retail distributions with the help of supermarkets, hypermarkets, and convenience stores.

 

Further, consumers are increasingly investing in hand-crafted ravioli, tortellini, fettuccine, and spaghetti easily available on company websites. Producers are adopting creative techniques such as pasta recipe blogs to peak consumer interest and increase online sales.

 

To meet the needs of the expanding health and wellness market, plant-based pasta products are sold through health and wellness speciality stores and direct-to-consumer websites across North America.

 

Competitive Landscape

The market players are focusing on brand loyalty, product quality, and promotional activities to attract consumers of all income brackets.

 

Barilla G. E R. Fratelli S.p

Barilla G. E R. Fratelli S.p is a family-owned Italian company operating in more than 100 countries. The company is a leader in pasta, and ready-made sauces in Europe.

 

Nestlé S.A

Nestlé S.A., headquartered in Switzerland, is a food and beverages company with a global footprint in 186 countries around the world. The company is among the leaders in many of the fastest-growing food and beverages categories including coffee, bottled water, and infant formula.

 

F.lli De Cecco di Filippo Fara San Martino S.p.A.

F.lli De Cecco di Filippo Fara San Martino S.p.A. is primarily engaged in providing pasta and other food products which are used for an Italian meal.

 

JSC Makfa

JSC Makfa is one of the top five leading pasta manufacturers in Russia. The company also provides other products such as cereals, oats, and flour.

 

Other notable players operating in the global pasta market are AGT Food and Ingredients Inc., and General Mills Inc., among others.

 

Global Pasta Market By Region

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Pasta Market Analysis by Region

Pasta is extensively consumed in several countries globally, including Italy, Venezuela, the United States, France, and in developing APAC countries, due to its convenience, great taste, and health benefits.

 

According to the International Pasta Organization, about 23 kg of pasta is consumed by an average Italian per year. With the growing demand for diverse and innovative pasta across the globe, Italian pasta manufacturers are adopting gluten-free, organic, leguminous, ancient grains, superfoods, and fortified ingredients to improve the nutrition profile of pasta.

 

In North America, there is a rising utilisation of Canada Western Amber Durum (CWAD) in pasta production due to its high protein content, semolina yield, and excellent gluten quality. CWAD also provides a bright yellow colour and firm bite quality to pasta. It is widely exported to various countries, including the US, Japan, Peru, Algeria, Italy, and Morocco.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Raw Material
  • Distribution Channel
  • Region
Breakup by Type
  • Dried Pasta
  • Chilled/Fresh Pasta
  • Canned/Preserved Pasta
  • Others
Breakup by Raw Material
  • Durum Wheat Semolina
  • Wheat
  • Mix
  • Barley
  • Rice
  • Maize
  • Others
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Online/E-Retailing
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • Russia
    • Germany
    • France
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • Saudi Arabia
    • Iran
    • Egypt
    • South Africa
    • Rest of Middle East and Africa
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Trade Data Analysis
  • Major Exporting Countries
    • By Value
    • By Volume
  • Major Importing Countries
    • By Value
    • By Volume
Price Analysis
  • Historical Price Trends
  • Forecast Price Trends
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Barilla G. e R. Fratelli S.p
  • Nestlé S.A
  • F.lli De Cecco di Filippo Fara San Martino S.p.A.
  • JSC Makfa
  • AGT Food and Ingredients Inc..
  • General Mills, Inc.
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

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Pasta Market Report Snapshots

Pasta Market Size

Pasta Market Trends

Pasta Companies

Pasta Market Regional Analysis

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Pasta Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Pasta Historical Market (2018-2023) 
    8.3    Global Pasta Market Forecast (2024-2032)
    8.4    Global Pasta Market by Type
        8.4.1    Dried Pasta
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    Chilled/Fresh Pasta 
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
        8.4.3    Canned/Preserved Pasta
            8.4.3.1    Historical Trend (2018-2023)
            8.4.3.2    Forecast Trend (2024-2032)
        8.4.4    Others
    8.5    Global Pasta Market by Raw Material
        8.5.1    Durum Wheat Semolina
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Wheat
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
        8.5.3    Mix
            8.5.3.1    Historical Trend (2018-2023)
            8.5.3.2    Forecast Trend (2024-2032)
        8.5.4    Barley
            8.5.4.1    Historical Trend (2018-2023)
            8.5.4.2    Forecast Trend (2024-2032)
        8.5.5    Rice
            8.5.5.1    Historical Trend (2018-2023)
            8.5.5.2    Forecast Trend (2024-2032)
        8.5.6    Maize
            8.5.6.1    Historical Trend (2018-2023)
            8.5.6.2    Forecast Trend (2024-2032)
        8.5.7    Others
    8.6    Global Pasta Market by Distribution Channel
        8.6.1    Supermarkets and Hypermarkets
            8.6.1.1    Historical Trend (2018-2023)
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Convenience Stores
            8.6.2.1    Historical Trend (2018-2023)
            8.6.2.2    Forecast Trend (2024-2032)
        8.6.3    Specialty Stores
            8.6.3.1    Historical Trend (2018-2023)
            8.6.3.2    Forecast Trend (2024-2032)
        8.6.4    Online/E-Retailing
            8.6.4.1    Historical Trend (2018-2023)
            8.6.4.2    Forecast Trend (2024-2032)
        8.6.5    Others
    8.7    Global Pasta Market by Region
        8.7.1    North America
        8.7.2    Europe
        8.7.3    Asia Pacific
        8.7.4    Latin America
        8.7.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
        9.2.3    Breakup by Country
            9.2.3.1    Russia
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2018-2023)
        9.3.2    Forecast Trend (2024-2032)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2018-2023)
        9.4.2    Forecast Trend (2024-2032)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2018-2023)
        9.5.2    Forecast Trend (2024-2032)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    Iran
            9.5.3.3    Egypt
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyers Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    Key Indicators for Demand
    10.4    Key Indicators for Price
11    Value Chain Analysis
12    Price Analysis

    12.1    North America Historical Price Trends (2018-2023) and Forecast (2024-2032)
    12.2    Europe Historical Price Trends (2018-2023) and Forecast (2024-2032)
    12.3    Asia Pacific Historical Price Trends (2018-2023) and Forecast (2024-2032)
    12.4    Latin America Historical Price Trends (2018-2023) and Forecast (2024-2032)
    12.5    Middle East and Africa Historical Price Trends (2018-2023) and Forecast (2024-2032)
13    Trade Data Analysis (HS Code - 1902)
    13.1    Major Importing Countries
        13.1.1    By Volume
        13.1.2    By Value
    13.2    Major Exporting Countries
        13.2.1    By Volume
        13.2.2    By Value
14    Manufacturing Process
    14.1     Detailed Process Flow
    14.2     Operations Involved
    14.3     Mass Balance and Raw Material
15    Project Details, Requirements and Cost Analysis
    15.1    Land, Location and Site Development
    15.2    Construction
    15.3    Plant Layout
    15.4    Plant Machinery
    15.5    Raw Material Requirement
    15.6    Packaging
    15.7    Transportation
    15.8    Utilities
    15.9    Manpower
    15.10    Other Capital Investment
16    Loans and Financial Assistance
17    Project Economics

    17.1    Capital Cost of Project
    17.2    Techno-Economic Parameters
    17.3    Product Pricing and Margins
    17.4    Taxation and Depreciation
    17.5    Income Projections
    17.6    Expenditure Projections
    17.7    Financial Analysis
18    Competitive Landscape
    18.1    Market Structure
    18.2    Company Profiles
        18.2.1    Barilla G. e R. Fratelli S.p
            18.2.1.1    Company Overview
            18.2.1.2    Product Portfolio
            18.2.1.3    Demographic Reach and Achievements
            18.2.1.4    Financial Summary
            18.2.1.5    Certifications
        18.2.2    Nestlé S.A
            18.2.2.1    Company Overview
            18.2.2.2    Product Portfolio
            18.2.2.3    Demographic Reach and Achievements
            18.2.2.4    Financial Summary
            18.2.2.5    Certifications
        18.2.3    F.lli De Cecco di Filippo Fara San Martino S.p.A.
            18.2.3.1    Company Overview
            18.2.3.2    Product Portfolio
            18.2.3.3    Demographic Reach and Achievements
            18.2.3.4    Financial Summary
            18.2.3.5    Certifications
        18.2.4    JSC Makfa
            18.2.4.1    Company Overview
            18.2.4.2    Product Portfolio
            18.2.4.3    Demographic Reach and Achievements
            18.2.4.4    Financial Summary
            18.2.4.5    Certifications
        18.2.5    AGT Food and Ingredients Inc.
            18.2.5.1    Company Overview
            18.2.5.2    Product Portfolio
            18.2.5.3    Demographic Reach and Achievements
            18.2.5.4    Financial Summary
            18.2.5.5    Certifications
        18.2.6    General Mills, Inc.
            18.2.6.1    Company Overview
            18.2.6.2    Product Portfolio
            18.2.6.3    Demographic Reach and Achievements
            18.2.6.4    Financial Summary
            18.2.6.5    Certifications
        18.2.7    Others
19    Key Trends and Developments in the Market

 

List of Key Figures and Tables

1.    Global Pasta Market: Key Industry Highlights, 2018 and 2032
2.    Global Pasta Historical Market: Breakup by Type (USD Billion), 2018-2023
3.    Global Pasta Market Forecast: Breakup by Type (USD Billion), 2024-2032
4.    Global Pasta Historical Market: Breakup by Raw Material (USD Billion), 2018-2023
5.    Global Pasta Market Forecast: Breakup by Raw Material (USD Billion), 2024-2032
6.    Global Pasta Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
7.    Global Pasta Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
8.    Global Pasta Historical Market: Breakup by Region (USD Billion), 2018-2023
9.    Global Pasta Market Forecast: Breakup by Region (USD Billion), 2024-2032
10.    North America Pasta Historical Market: Breakup by Country (USD Billion), 2018-2023
11.    North America Pasta Market Forecast: Breakup by Country (USD Billion), 2024-2032
12.    Europe Pasta Historical Market: Breakup by Country (USD Billion), 2018-2023
13.    Europe Pasta Market Forecast: Breakup by Country (USD Billion), 2024-2032
14.    Asia Pacific Pasta Historical Market: Breakup by Country (USD Billion), 2018-2023
15.    Asia Pacific Pasta Market Forecast: Breakup by Country (USD Billion), 2024-2032
16.    Latin America Pasta Historical Market: Breakup by Country (USD Billion), 2018-2023
17.    Latin America Pasta Market Forecast: Breakup by Country (USD Billion), 2024-2032
18.    Middle East and Africa Pasta Historical Market: Breakup by Country (USD Billion), 2018-2023
19.    Middle East and Africa Pasta Market Forecast: Breakup by Country (USD Billion), 2024-2032
20.    Major Importing Countries by Volume 
21.    Major Exporting Countries by Volume 
22.    Major Importing Countries by Value 
23.    Major Exporting Countries by Value 
24.    North America Pasta Historical Price Trends and Forecast 2018-2032
25.    Europe Pasta Historical Price Trends and Forecast 2018-2032
26.    Asia Pacific Pasta Historical Price Trends and Forecast 2018-2032
27.    Latin America Pasta Historical Price Trends and Forecast 2018-2032
28.    Middle East and Africa Pasta Historical Price Trends and Forecast 2018-2032
29.    Global Pasta Market Structure

Key Questions Answered in the Report

The market reached a value of about USD 25.67 billion in 2023.

The market is further expected to grow at a CAGR of 3.34% between 2023 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach approximately USD 31.14 billion by 2032.

The factors aiding the growth of the market include rising demand for convenient food, increasing demand for organic, vegan, and gluten-free pasta variants, and new product launches my market players.

The key regional markets for pasta are North America, Europe, the Asia Pacific, Latin America and Middle East and Africa.

The raw materials are durum wheat semolina, wheat, mix, barley, rice, maize, and others.

The distribution channels include supermarkets/hypermarkets, convenience stores, speciality stores, online/e-retailing, and others.

The key players in the market include Barilla G. e R. Fratelli S.p, Nestlé S.A, F.lli De Cecco di Filippo Fara San Martino S.p.A., JSC Makfa , AGT Food and Ingredients Inc., and General Mills Inc., among others.

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