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The global herbal tea market size attained a value of USD 3.81 billion in 2023. The market is further expected to grow at a CAGR of 6.6% between 2024 and 2032, to reach a value of USD 6.77 billion by 2032.
Herbal tea refers to a type of tea which contains herbs and can include a blend of several non-tea plant components such as leaves, fruits, bark, roots, or flowers. This tea comes with some remarkable health benefits owing to its antioxidant, anti-inflammatory, and hydration promoting properties. Herbal teas offer a pleasing aroma, refreshing taste, and healing properties.
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Based on raw material, the market is segmented into green tea, black tea, and yellow tea, among others. On the basis of type, the market is classified into chamomile, peppermint, lemongrass, ginger, hibiscus, and turmeric, among others. By packaging, the market is segmented into loose tea, tea bags, plastic containers, and aluminium tins, among others. Based on distribution channel, the market is classified into supermarkets and hypermarkets, convenience stores, specialty stores, and online, among others. The regional market for herbal tea are divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the key players in the global herbal tea market, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.
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The green tea segment, based on raw material, accounts for a healthy share of the herbal tea market. According to the herbal tea market analysis, the increasing awareness about the health benefits offered by green tea, such as enhanced brain function, boosted metabolism, reduced risk of cardiovascular disfunction, and effective sugar control, among others, is driving the segment’s growth. In addition, green tea is a popular drinking choice of working professionals, who often lead hectic lifestyles that are also sedentary. The relatively mild flavour of green tea makes it highly suitable for supplementation with additional herbs and flavours, increasing its preference as a raw material for herbal teas.
Based on type, the chamomile segment accounts for a significant portion of the herbal tea market share. As per the herbal tea market research, this type of tea helps with sleep, relaxes the body, possesses anti-inflammatory properties, is good for the heart, improves digestion, decreases anxiety, treats sore throat, and boosts the immune system. Hence, the increasing prevalence of lifestyle conditions such as insomnia, cold and cough, cardiovascular diseases, and anxiety disorders, among others, is fuelling the segment’s growth, thereby contributing the expansion of herbal tea market size. Moreover, as chamomile teas are equipped with the ability to combat harmful bacteria, rising concerns pertaining to bacterial diseases are expected to propel the sale of chamomile teas, and support the overall herbal tea market growth in the coming years.
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The Hain Celestial Group, Inc. is a leading food company which provides natural food products and botanically-based personal care products. The product portfolio of this company includes snacks, meat and dairy alternatives, tea, food, and cosmetics. The Hain Celestial Group was established in 1993 and is headquartered in New York, United States.
Pukka Herbs Limited is a prominent food company which provides products such as herbal food supplements, teas, organic botanicals, bio nutrients, body care, and skincare. The organic teas and aqua herbs offered by this company are made of variety of ingredients such as ginger, ashwagandha, chamomile, and mint, etc. It was founded in 2001 and is headquartered in Bristol, United Kingdom.
Tielka Pty Ltd is a comprehensive provider of ethical and quality food sources and is a wholesaler and retailer of gourmet, organic, allergen, and preservative-free specialty foods. The product portfolio of this company includes sauces, specialty condiments, superfoods, savoury and sweet pastries, lamb, and pork. The company was founded in 2009 and is headquartered in Queensland, Australia.
Other market players include Culinary Teas, Harney & Sons Fine Teas, Twining and Company Limited, Numi, Inc., ORGANIC INDIA USA, LLC, Bigelow, and MJF Group (Dilmah), among others.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Raw Material |
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Breakup by Type |
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Breakup by Packaging |
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Breakup by Distribution Channel |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Herbal Tea Market Analysis
8.1 Key Industry Highlights
8.2 Global Herbal Tea Historical Market (2018-2023)
8.3 Global Herbal Tea Market Forecast (2024-2032)
8.4 Global Herbal Tea Market by Raw Material
8.4.1 Green Tea
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Black Tea
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Yellow Tea
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.4 Others
8.5 Global Herbal Tea Market by Type
8.5.1 Chamomile
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Peppermint
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Lemongrass
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 Ginger
8.5.4.1 Historical Trend (2018-2023)
8.5.4.2 Forecast Trend (2024-2032)
8.5.5 Hibiscus
8.5.5.1 Historical Trend (2018-2023)
8.5.5.2 Forecast Trend (2024-2032)
8.5.6 Turmeric
8.5.6.1 Historical Trend (2018-2023)
8.5.6.2 Forecast Trend (2024-2032)
8.5.7 Others
8.6 Global Herbal Tea Market by Packaging
8.6.1 Loose Tea
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Tea Bags
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Plastic Containers
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Aluminium Tins
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.5 Others
8.7 Global Herbal Tea Market by Distribution Channel
8.7.1 Supermarkets and Hypermarkets
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Convenience Stores
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Specialty Stores
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Online
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Others
8.8 Global Herbal Tea Market by Region
8.8.1 North America
8.8.1.1 Historical Trend (2018-2023)
8.8.1.2 Forecast Trend (2024-2032)
8.8.2 Europe
8.8.2.1 Historical Trend (2018-2023)
8.8.2.2 Forecast Trend (2024-2032)
8.8.3 Asia Pacific
8.8.3.1 Historical Trend (2018-2023)
8.8.3.2 Forecast Trend (2024-2032)
8.8.4 Latin America
8.8.4.1 Historical Trend (2018-2023)
8.8.4.2 Forecast Trend (2024-2032)
8.8.5 Middle East and Africa
8.8.5.1 Historical Trend (2018-2023)
8.8.5.2 Forecast Trend (2024-2032)
9 North America Herbal Tea Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Herbal Tea Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Herbal Tea Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Herbal Tea Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Herbal Tea Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 The Hain Celestial Group, Inc.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Pukka Herbs Limited
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Tielka Pty Ltd
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Culinary Teas
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Harney & Sons Fine Teas
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Twining and Company Limited
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Numi, Inc.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 ORGANIC INDIA USA, LLC
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Bigelow
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 MJF Group (Dilmah)
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Herbal Tea Market: Key Industry Highlights, 2018 and 2032
2. Global Herbal Tea Historical Market: Breakup by Raw Material (USD Million), 2018-2023
3. Global Herbal Tea Market Forecast: Breakup by Raw Material (USD Million), 2024-2032
4. Global Herbal Tea Historical Market: Breakup by Type (USD Million), 2018-2023
5. Global Herbal Tea Market Forecast: Breakup by Type (USD Million), 2024-2032
6. Global Herbal Tea Historical Market: Breakup by Packaging (USD Million), 2018-2023
7. Global Herbal Tea Market Forecast: Breakup by Packaging (USD Million), 2024-2032
8. Global Herbal Tea Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
9. Global Herbal Tea Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
10. Global Herbal Tea Historical Market: Breakup by Region (USD Million), 2018-2023
11. Global Herbal Tea Market Forecast: Breakup by Region (USD Million), 2024-2032
12. North America Herbal Tea Historical Market: Breakup by Country (USD Million), 2018-2023
13. North America Herbal Tea Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Europe Herbal Tea Historical Market: Breakup by Country (USD Million), 2018-2023
15. Europe Herbal Tea Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Asia Pacific Herbal Tea Historical Market: Breakup by Country (USD Million), 2018-2023
17. Asia Pacific Herbal Tea Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Latin America Herbal Tea Historical Market: Breakup by Country (USD Million), 2018-2023
19. Latin America Herbal Tea Market Forecast: Breakup by Country (USD Million), 2024-2032
20. Middle East and Africa Herbal Tea Historical Market: Breakup by Country (USD Million), 2018-2023
21. Middle East and Africa Herbal Tea Market Forecast: Breakup by Country (USD Million), 2024-2032
22. Global Herbal Tea Market Structure
The market reached a value of USD 3.81 billion in 2023.
The market is estimated to grow at a CAGR of 6.6% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach a value of USD 6.77 billion by 2032.
The growing transition towards healthy beverage consumption, heightened awareness about the health benefits of herbal teas, and increasing availability of herbal teas in different packaging are the major drivers of the market.
The key trends in the market include the innovations in flavours, rising sales of herbal teas via online distribution channels, and increasing prevalence of lifestyle conditions.
Green tea, black tea, and yellow tea, among others, are the different raw materials of herbal tea in the market.
Chamomile, peppermint, lemongrass, ginger, hibiscus, and turmeric, among others, are the significant types of herbal teas in the market.
Yes, it is healthy to consume herbal tea every day.
Herbal teas typically don’t have side effects, particularly when consumed in moderation, however, potential side effects can include headache, soreness of mouth, and vomiting.
The Hain Celestial Group, Inc., Pukka Herbs Limited, Tielka Pty Ltd, Culinary Teas, Harney & Sons Fine Teas, Twining and Company Limited, Numi, Inc., ORGANIC INDIA USA, LLC, Bigelow, and MJF Group (Dilmah), among others, are the key players of the herbal tea market, according to the report.
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